Marketing is in our blood, we love it! But we get our biggest kicks from seeing real people getting fit, making friends and improving their lives within weeks of clicking an ad. Alongside our skills as marketers, our team brings a depth of fitness industry knowledge. Our approach has been crafted through hundreds of campaigns with the most successful fitness brands in the world. This means we actually understand your business, your processes, your customers and exactly what you need from your marketing agency.

You didn’t copy and paste your gym, so why accept this with your marketing? We get that every gym or fitness studio is one of a kind. That’s why we create tailored campaigns that make you feel proud. Every touchpoint from end to end is fully on-brand, with offers that actually fit and messaging that feels real and relatable - ensuring your gym’s unique identity shines through.

We love working with the fitness industry’s most influential brands, both through Bullet Digital Media and our sister video production agency, Shot By Bullet. We are passionate about the power of brand and we care deeply about design. This gives our clients the reassurance that their brand is in safe hands and that the campaign creative isn’t just an afterthought - it’s a core part of our marketing service. You receive the full support of our in-house creative team, dedicated to turning your images, videos, graphics, and branding into stunning, high-performing ad creatives.

We’re all about the long game. While quick wins are important, true success for all of us comes from nurturing long-term sustainable growth. We started Bullet with a dedication to end the culture of "agency hopping" in the fitness industry. Our focus is on building a trusted, collaborative partnership that evolves with your business.

Human contact with our clients is important to us. It means we can become a valuable part of your business, not just another marketing service provider. Our regular calls ensure we’re aligned on goals and getting regular feedback, allowing us to collaboratively solve problems and enhance performance beyond just the data. As a fully remote team, we take every opportunity to connect in person with our clients, work out together and engage with your members so we can truly understand your business.

Trust us, we’ve screened over 400 self professed digital marketing experts and less than 5% made it past stage one. Throw in extra qualities like a collaborative nature, great listener, pro-active problem solver and a genuine passion for fitness. The bar is set extremely high. Luckily for you we have a whole team of these rare humans, who have been hand picked, highly trained, closely supported and who you get to work with personally to help drive your business forward.